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Apollo

Find, enrich and sequence pipeline.

★★★★★ 4.7 4,700 saves Starting price: Free, Basic from $49/mo

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Tool information

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Apollo finds 275M+ contacts, sequences outreach and enriches CRM with AI.

Prospectors build pipeline from search to meeting in one tool.

In-depth review

Find, enrich and sequence pipeline. Apollo competes in the AI Marketing category, where our editors have reviewed 343 tools so far. It has been bookmarked by 4,700 readers, making it one of the most trusted options in its class. This in-depth review breaks down exactly where Apollo shines, where it falls short, and who should choose it.

In real-world use, Apollo's clearest strengths are 275M+ contacts; Sequences; Enrichment. These advantages matter most for Finding contacts, Enriching CRM, Running sequences, Booking meetings — the exact workload Apollo was designed around. Readers who prioritise these qualities consistently rank it among their favourites in AI Marketing.

No tool is perfect — before you commit, weigh Credit pricing; Data accuracy varies. Apollo pricing starts at Free, Basic from $49/mo. Always confirm the latest plans on the official website, because prices change often. Because you can evaluate the full experience free of charge, Apollo is a low-risk tool to try this week. Apollo earns one of our highest editor scores — an excellent pick for most people working with AI Marketing.

How Apollo compares

Apollo is rated 4.7 out of 5, above the AI Marketing category average of 4.5 across 343 rated tools. Its closest alternatives are Surfer SEO, HubSpot AI, Salesforce Einstein. Popular alternatives include Surfer SEO, HubSpot AI, Salesforce Einstein. Compare their pricing, ratings, and reviews before you decide.

Pricing

Apollo pricing starts at Free, Basic from $49/mo. Always confirm the latest plans on the official website, because prices change often.