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AI Marketing (see all)

Mailchimp

Email that grows your audience.

★★★★★ 4.5 5,400 saves Starting price: Free, Essentials from $13/mo

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Tool information

Screenshot of the Mailchimp website
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Mailchimp designs emails, journeys and SMS with Intuit Assist AI help.

Creators use it to launch newsletters and automations fast.

In-depth review

Email that grows your audience. Mailchimp competes in the AI Marketing category, where our editors have reviewed 343 tools so far. It has been bookmarked by 5,400 readers, making it one of the most trusted options in its class. This in-depth review breaks down exactly where Mailchimp shines, where it falls short, and who should choose it.

In real-world use, Mailchimp's clearest strengths are Easy email builder; Customer journeys; Audience analytics. These advantages matter most for Designing newsletters, Building journeys, Segmenting audiences, Sending SMS — the exact workload Mailchimp was designed around. Readers who prioritise these qualities consistently rank it among their favourites in AI Marketing.

No tool is perfect — before you commit, weigh Pricing scales with contacts; Templates need tweaks. Mailchimp pricing starts at Free, Essentials from $13/mo. Always confirm the latest plans on the official website, because prices change often. Because you can evaluate the full experience free of charge, Mailchimp is a low-risk tool to try this week. Mailchimp is a solid, well-reviewed choice in AI Marketing and deserves a place on your shortlist.

How Mailchimp compares

Mailchimp is rated 4.5 out of 5, above the AI Marketing category average of 4.5 across 343 rated tools. Its closest alternatives are Surfer SEO, HubSpot AI, Salesforce Einstein. Popular alternatives include Surfer SEO, HubSpot AI, Salesforce Einstein. Compare their pricing, ratings, and reviews before you decide.

Pricing

Mailchimp pricing starts at Free, Essentials from $13/mo. Always confirm the latest plans on the official website, because prices change often.